Smaller than you think.
Explorer's Press
60 Second Commercial
Explorer's Press is a print, apparel, and accessories brand based out of Vancouver, BC, Canada. Founded in 2012 by artist and designer Brendan Megannety. Part 90’s souvenir ephemera, part tongue-in-cheek slogan, and part boy-scout merit badge.
For this spot, the client felt like there was a growing sense in the online sphere that his company was bigger than in reality, and he wanted to re-establish the idea that Explorer's Press is a one-man operation.